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Race to adizero

120 elite runners, one custom indoor track, one iconic shoe: how cip brought the adidas Adizero Adios Pro 4 to life in Utrecht.

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Feel the Speed

The adidas F50 made its grand return at Circuit Zandvoort - a launch event built for speed, with hot laps, athlete panels and a Champions Lounge.

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Best Time with Bestzeit

The Bestzeit running podcast goes live - for the second time. cip marketing produced a full-scale studio event with adidas in Mülheim-Kärlich.

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Score when it matters

The Red Bull Four 2 Score football tournament - Germany's National Final and the World Final. cip marketing runs the show behind the scenes.

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Always EVOlve

adidas EVO, Berlin Marathon, and the Friends of adidas Running - a full race weekend hospitality experience that evolved everyone.

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Faster, Higher, Further

Four consecutive World Athletics Championships, one gold standard for athlete hospitality: the adidas Hospitality Hub in Budapest.

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Berlin calling

Four days, five showrooms, one city: how cip turned an internal adidas collection handover into a full Berlin brand experience.

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From cage league to Champions League

A Viennese football cage redesigned, a graffiti mural unveiled, and David Alaba front and center: a community brand activation with national reach.

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Heroes of Homes

Video podcasts, webinars and live content for immowelt - produced end-to-end at cip Creative Studio in Fürth.

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Down by the River

350+ employees, two merging markets, one unforgettable team event in Prague: how cip launched the new adidas Cluster Central Europe.

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Community Spirit

The first face-to-face adidas Outdoor Brand Ambassador training after a long break - trail running, mountain biking, bouldering and campfire in Franconian Switzerland.

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Training Day

Digital, interactive and live from cip Creative Studio: how cip delivers adidas Brand Ambassador training that actually drives results.

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Perfect Fit

Hybrid brand and product training for adidas' 'Support Is Everything' campaign - reaching retail staff and consumers across the DACH region.

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Being Pogba

72 hours of adidas Football brand experience in Madrid during the UEFA Champions League Final. Street football, real stars, real energy.

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Alexander Wang x adidas

Guerrilla truck sales in New York, Tokyo and London. A fashion drop that broke every rule of traditional retail.

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Parley x adidas in Paris

The first-ever For the Oceans retail space: turning plastic pollution into an inspiring brand experience at the adidas Paris flagship.

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Divine Graffiti

A secret graffiti battle in Cologne's Ehrenfeld - the European Mecca of Murals. Real culture, real brand activation.

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Big City Life

PUMA RUN.YOUR.CITY. - a running event series celebrating urban running culture across Berlin, Cologne, Hamburg, Munich and Vienna.

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Retail is Dead

Top running retailers from Germany and Austria at adidas HQ in Herzogenaurach - a running camp proving that great retail is very much alive.

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Have some Vitamin W

WOLT's trade fair debut at INTERNORGA Hamburg - a standout booth built through international cip collaboration, creative thinking and tight timing.

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Forever Faster

PUMA at the Cologne Marathon: hospitality truck, Shake Out Run, NITRO™ Dinner and a free shoe swap at km 39. That's how you steal the show.

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#TomorrowIsYours

A mobile Salomon booth concept for road and trail running events - designed to stand out and take brand presence to a whole new level.

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Being Brilliant in Valencia

100+ global Signia retailers, a 5-star resort in Valencia and three days of innovation, gala dinners and breathtaking experiences at the City of Arts and Sciences.

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YEE-HAW!

uvex - the iconic Fürth-based brand with Olympic gold in its DNA. cip marketing builds the Brand Ambassador team for cycling and winter sports.

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Glittery Glow

HEJ snack bars, Pamela Reif and the Glow beauty event in Essen: influencer activation that brought a touch of naturalness to Europe's beauty hotspot.

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Feel the Roar

The DTM fan area across 8 races in 5 countries - concept, construction and on-site operation by cip marketing. Pure motorsport energy.

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The Wooden Face of Sports

A complete set design rethink for the adidas Sports Base Vienna - warm, open, non-orthogonal. Where hang-outs, work-outs and talks come together.

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E-Cream

Years of e-learning for Eucerin: gamified, story-driven modules educating thousands of German pharmacists on skin care, sun protection and cleansing.

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Dark Light Rises

An audio-visual adidas Football sell-in experience in Nuremberg: Europe's key retailers transported into a world of darkness, light, special effects and the Predator.

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Plastic for Good Karma

Transforming the adidas Berlin flagship into an immersive sustainability experience - where ocean protection meets retail design.

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Deerupt on Rooftop

Four cities, one grid-based universe: the adidas Originals Deerupt launch event series across Germany.

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Inside - Out

The Sonos booth at IFA Berlin that blurred the line between inside and outside - and became the unexpected talking point of the show.

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Masters of Merchandising

How cip marketing turns adidas and Reebok retail spaces into brand experiences - worldwide, across 140+ doors.

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Back to a Colorful Future

The adidas adicolor relaunch: colourful pop-up stores, bold set designs and guerrilla activations in Cologne, Munich and Vienna.

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Sustainably Digital

When digital meets sustainable: how cip staged the Federal Ministry of the Environment's Digital Agenda launch in Berlin.

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NMD R1 Pitch Black

500 limited-edition suitcases. One rare sneaker. A global gifting moment that made headlines.

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adidas Y-3 Showrooms

Season after season: how cip delivers premium showroom experiences for adidas Y-3 in Milan and Paris.

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