Face of a brand

cip brand ambassading program for excellent retail and event marketing support

4

Client
cip project
Location
Global
Skills
Research and recruitment of best talents, brand- and product trainings, resource planning and coordination, retail field services and event operations
The brand ambassador is our connection to retail. With eyes and ears where the action happens - at the POS - ​​ the importance of this role is outstanding. There is no better way to engage with retailers and consumers at the same time. ​​Like no other, the brand ambassador can impact brand awareness, brand image and sell-out and provide feedback from any brand's most valuable source of information: the consumer. ​​The brand coach model is the finishing touch for excellence in retail marketing.
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