Face of the brand

Awesome brand coaches support you for even more POS-visibility

4

Client
adidas
Location
Global
Skills
Scouting and recruitment of talents, exclusive brand- und product-trainings (analogue-digital), planning and coordination of resources, retailer- and event support, test & try
The cip coach program sets new standards in retail. As an excellently trained brand- and product expert, the coach is an extraordinary player. The uniqueness and importance of this role is outstanding. With eyes and ears right at the POS, he moves purposefully between retailers, products and consumers. This takes sell-outs to a whole new level and companies straight to pole position at the POS - worldwide, whether in Tokyo, Berlin or Lucerne.
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