EN

ADIDAS STORE SHIBUYA RE-OPENING

Client:
adidas
LOCATION:
TOKYO | JAPAN
skills:
CONCEPT DEVELOPMENT / RETAIL ACTIVATION / GRAPHIC DESIGN

GOLDEN WEEKS IN SHIBUYA

Right at the beginning of Japan’s Golden Week, adidas celebrated the re-opening of Japan’s largest flagship store in Shibuya, Tokyo. A catchy interior design with projection mapping, a limited t-shirt edition by artist Kosuke Kawamura, memorial graphic prints and an unbeatable pre-opening party turned the store into a vibrant urban sport art experience.

GOLDEN WEEKS IN SHIBUYA

Right at the beginning of Japan’s Golden Week, adidas celebrated the re-opening of Japan’s largest flagship store in Shibuya, Tokyo. A catchy interior design with projection mapping, a limited t-shirt edition by artist Kosuke Kawamura, memorial graphic prints and an unbeatable pre-opening party turned the store into a vibrant urban sport art experience.